There’s something really amusing about spending nearly a decade working in private service, learning to anticipate the needs of extraordinarily accomplished people, and then deciding to start a business of your own. You would imagine some of that experience would prepare you for entrepreneurship. And, to a certain extent, it does. But it turns out that knowing how to solve someone else’s impossible problem doesn’t necessarily mean you know what to do when the impossible problem is yours.

I founded Averrin a little over a month ago, drawing on years spent supporting ultra-high-net-worth individuals and their families. My career has afforded me the opportunity to work alongside remarkable people, observe how sophisticated private offices operate, and learn from professionals whose standards have shaped my own. Those experiences taught me an enormous amount about discretion, resourcefulness, and the importance of knowing whom to call. What they didn’t teach me was how to start a company. Apparently, that’s a separate education, and enrollment is automatic.

The past several weeks have involved an extraordinary amount of learning, a few spectacular misunderstandings with technology, and more trial and error than I would care to admit. Somewhere along the way, an idea became a functioning business, and I’ve found myself having conversations I couldn’t have imagined having just a few months ago. It’s been exhilarating, occasionally maddening, and a rather effective lesson in humility.

Which brings me to why I’ve joined the Estate Management Network.

Of course, I’m excited to introduce Averrin and the work I’m building. But I also wanted to be part of a community of people who understand this industry from the inside. Private service can be a peculiar profession. The requests are sometimes extraordinary, the expectations are rarely modest, and much of the work happens quietly, without anyone outside the profession fully understanding what it takes.

I would love to meet others who’ve built businesses from their experience in private service, those considering doing so, and those who are simply navigating the interesting business of making other people’s lives run smoothly. I would also welcome the opportunity to exchange ideas, compare notes, share a few lessons learned the hard way, and occasionally commiserate about the things that never seem to make it into a job description.

Averrin is young, and so is this chapter of my professional life. I’m still learning, still building, and increasingly aware of how much there is to discover. But one thing my years in private service have taught me is that the right relationships can make even the most complicated undertakings a little more manageable.

So, hello. I’m Tyler, the founder of Averrin. I’m pleased to be here, and I’d love to get to know the people behind the work.

And if anyone happens to have that entrepreneurship manual, I would be grateful if they would send it along.